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GENERAL INFORMATION

Please take the time to read below before you send us your artwork.
There are many different formats in which you can send artwork, and we want to help you in having our best information available.
ACCEPTABLE FORMATS

.ai (ADOBE ILLUSTRATOR NATIVE FORMAT)
.eps (UNIVERSAL FORMAT - Adobe Illustrator/Photoshop Electronic Post-Script format)
.pdf (UNIVERSAL FORMAT - Portable Document Format - when saved out appropriately)

*Vector art files must have ALL FONTS CONVERTED TO OUTLINE PATHS or include ACTUAL FONT FILE with artwork. For a visual, CLICK HERE

VECTOR ARTWORK IS PREFERRED.

RASTER ART FILES

.tif (300 to 600 DPI / 6"x6" or larger resolution)
.jpg (300 to 600 DPI / 6"x6" or larger resolution)
.psd (300 to 600 DPI / 6"x6" or larger resolution)


NOT ACCEPTABLE FILE FORMATS
May required additional ARTWORK CHARGES
if art files listed below are sent.

.doc - To embed artwork for printing into a Microsoft Word document, is not recommended.
.gif - a gif is mainly used for web export, and should not be used for print quality graphics.
.bmp - bmp, or bitmap image, is also not recommended for print.

Please view above for acceptable file formats.

All art files must be accompanied by or include PMS (**PANTONE MATCHING SYSTEM) COLORS FOR IMPRINT.

**PANTONE MATCHING SYSTEM - www.pantone.com - A popular color matching system commonly used by the printing industry to print spot colors. Most applications that support color printing allow you to specify colors by indicating the Pantone name or number. This assures that you get the right color when the file is printed, even though the color may not look right when displayed on your monitor.


How to deal with certain file types

VECTOR FILES

Usually this is a file that can be produced with programs like Adobe® Illustrator®, or Macromedia® Freehand® and the like. Vector is a file that is scalable, without losing its quality.

RASTER FILES

This type of file is a "flattened" file that can only be scaled down. To scale a file like this to a larger size, it may result in a "fuzzy" or "blown-out" look to it. This is not recommended. Remember, you can make these files only smaller, not bigger.

PDF FILES

If you make artwork in a program like Adobe® Illustrator®, you can export, or "save" it out as several different file formats. .ai, .eps, and .pdf. When exporting out of Illustrator, make sure you save whatever file you working on with the .ai extension first. Then take that file, and choose to save as a ".pdf". There are all kinds of settings, but it's okay to go with default settings on this - only for vector pdf's though. Make sure to retain Illustrator editing ability by clicking the appropriate checkbox.



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